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APAC Field Marketing Director

Company Description

  • Transform your career with the leaders transforming the industry

  • Bring your Leadership and Field Marketing experience and be a part of a progressive organization

  • Full-time permanent role based in Singapore

Dynatrace has redefined how you monitor today’s digital ecosystems. AI-powered, full stack and completely automated, it’s the only solution that provides answers, not just data, based on deep insight into every user, every transaction, across every application. The world’s leading brands, including, 72 of the Fortune 100, trust Dynatrace to optimize customer experiences, innovate faster and modernize IT operations with absolute confidence.

Job Description

The Director of Field Marketing is responsible for driving the APAC strategy on how to increase new logo qualified opportunities for our sales organization. This role will lead a talented team of regional marketing professionals across all aspects of demand generation, field marketing, and digital marketing in support of the APAC sales pipeline and revenue goals. This is a highly collaborative role also working with Corporate Marketing, Partners, Operations Finance, and HR leadership to ensure alignment.

Responsibilities:

  • Partner with the APAC sales leader to understand sales objectives and develop specific modern marketing plans to increase qualified new logo opportunities and pipeline.

  • Continue to scale our marketing efforts and take primary responsibility for exceeding our new logo opportunity goals each quarter

  • Define measurements and analytics, build reporting to quantify and qualify current APAC marketing activity performance, and identify areas to adjust for future marketing activities.

  • Liaise and coordinate with Partners sales and marketing teams on the development and management of collaborative marketing programs with defined outcomes

  • Develop inspire, and lead a field marketing team that delivers against new sales opportunities goals.

Qualifications

  • Bachelor’s degree in marketing, communications, business, or related field.

  • Minimum 10+ years of experience in modern marketing, preferably with an enterprise software company.

  • Demonstratable experience in successfully working with the sales team to achieve mutual results.

  • Ability to think strategically, prioritize tasks and execute with attention to detail.

  • Knowledge of best practices in modern marketing: persona-centric demand generation, marketing automation, demand waterfall, pipeline acceleration, etc.

  • Energetic, a high performer with a willingness to take initiative and be resourceful.

  • Excellent presentation skills and confidence in communication with senior-level sales executives.

  • The results-driven mindset with proven ability to maintain successful relationships with sales.

  • Ability to translate business needs into marketing programs and pipelines.

  • Travel-35%

Management Responsibilities:

  • This position will directly manage the 5 regional marketing managers (Australia, Singapore, Japan, India, Greater China) and teams

  • In this role, you will be responsible for training staff, recruitment, retention, performance management.

Additional Information

We take our Employer Brand and internal culture seriously. So much so, we are consistently recognized by reputable companies and brands like Business Insider, USA Today and Forbes. This year so far, Dynatrace scored a seat on Comparably’s award lists for Best Company Outlook, Best Company Global Culture, and Best Places to Work in Boston, to name a few. Dynatrace was also honored in the coveted Top Workplaces USA list in 2021. And we’re proud to be recognized on BuiltIn Boston’s 2021 'Best Large Companies to Work For' and 'Best Paying Companies.' We’ve got it made—won’t you join the #DynatraceLife?   

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