Dynatrace provides software intelligence to simplify cloud complexity and accelerate digital transformation. With automatic and intelligent observability at scale, our all-in-one platform delivers precise answers about the performance and security of applications, the underlying infrastructure, and the experience of all users to enable organizations to innovate faster, collaborate more efficiently, and deliver more value with dramatically less effort. That’s why many of the world’s largest organizations trust Dynatrace®️ to modernize and automate cloud operations, release better software faster, and deliver unrivaled digital experiences.
The Dynatrace marketing team is seeking a senior content marketing manager to build and execute the plan for our marketing and sales content, and to drive collaboration across our marketing organization to ensure planned content is delivered on time, with measurable success. This individual will tackle topics ranging from thought leadership in the cloud observability and application security markets, to Dynatrace product innovation. They will possess, an understanding the content landscape spanning leading technology providers, and a strong perspective on which asset types work, and which do not. They will have a passion for all aspects of content development, from writing, creative, and layout to demand generation.
This marketing leader will be an expert collaborator, fully adept at working together with diverse teams including product, sales, partner, HR and marketing organizations. They will maintain a unique blend of strategic, quantitative and creative abilities, taking business goals into consideration when making brand and creative-related decisions. They will manage agency partnerships while supporting a robust creative process, from strategy through flawless execution.
This leader will be a champion of the Dynatrace brand identity, nurturing our ‘voice’ so we stand out in a crowded environment and ensuring our brand is properly reflected across all external customer touch points, as well as in internal/employee communications. They will serve as an internal brand ambassador and evangelist, ensuring processes are in place to help internal business partners take full advantage of our content, and understand use the story, promise and business value portrayed in these materials.
Build strategy for Dynatrace marketing and sales content, spanning Dynatrace-produced and third-party-produced deliverables
Collaborate with sales, marketing, product and HR teams to ensure plan reflects Dynatrace business goals
Own all aspects of content development including selecting which assets to pursue, aligning internal and third-party teams on plan, writing and/or editing content, partnering with creative teams on visual and layout, and working with campaign marketing to execute – generating leads, and measuring results
Present results, including Share of Voice and MQL metrics, to senior leadership on a regular basis
Champion Dynatrace voice and culture; be a leading member of our winning team as well as a positive contributor to our company culture
BA or BS required
10 years’ experience working with digital media
Similar experience with similar B2B technology companies
Excellent written communications skills
Strong creative skills, including visual and layout
Solid executive presence – ability to collect and present results to senior business leaders
All your information will be kept confidential according to EEO guidelines.
We offer competitive compensation, company-sponsored premium benefits, medical, dental, vacation/holidays, company matching 401(k) Plan, etc. Dynatrace is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, sex, color, gender identity, religion, national origin, ancestry, citizenship, physical abilities, age, sexual orientation, creed, disability status, veteran status, pregnancy, genetic status, or any other characteristic protected by law. If your disability makes it difficult for you to use this site, please contact email@example.com. Dynatrace participates in E-Verify, participant information in English and Spanish. Right to work information in English and Spanish. EEO is the Law/EEO is the Law Supplement. To be considered for this position, please upload your resume/CV.
Note to Recruiters and Placement Agencies: Dynatrace LLC (Dynatrace) does not accept unsolicited agency resumes. Please do not forward unsolicited agency resumes to our website or to any Dynatrace employee. Dynatrace will not pay fees to any third party agency or firm and will not be responsible for any agency fees associated with unsolicited resumes. Unsolicited resumes received will be considered property of Dynatrace.