Global Partner Marketing Programs Manager
Your role at Dynatrace
We’re looking for an energetic, organized Marketing Programs Manager to join our Global Partner Marketing Team to help co-ordinate and scale multi-channel marketing campaigns and programs to drive demand and accelerate partner sales opportunities.
A natural problem solver and project manager who is results-driven, you’ll be focussed on ensuring our multi-channel marketing programs (from events, webinars to paid/digital advertising, email, etc) are handled expertly, from strategy to execution, providing best practice guidelines and identifying opportunities to operationalize and roll-out in additional geos for maximum impact.
You’ll also be passionate about the partner sales lifecycle and want to make an impact through world class portal experiences. As a partner portal pro, you understand the importance of collaboration and will engage with cross functional teams to coordinate, plan, and prioritize updates and activities, ensuring a holistic approach to self-service engagement from conception to execution.
Marketing Programs & Operations
Project manage and successfully execute compelling campaigns and programs applying a multi-channel approach by leveraging marketing automation, the PRM (Partner Relationship Management) and other digital channels. You’ll ensure the whole process runs smoothly and on time.
Work closely with Field Partner Marketing Managers to connect the dots and enable, implement and scale marketing programs. You’ll identify opportunities to operationalize and roll-out in additional geos for maximum impact.
Plan and manage the global partner marketing program calendar in accordance with other global partner marketing activities and priorities.
Monitor, optimize, and report on effectiveness of channel, campaigns, content and tactical performance.
Lead data and insight driven programs and provide best practice guidelines for wider partner marketing team.
Take an active role in the Marketing Operations function for the team, focusing on data, personas, partner lead lifecycle, lead routing and lead scoring.
PRM & Partner Portal
Lead on the development and rollout of the PRM and partner portal enhancements.
Managing and customizing portal content and target its delivery to the right audience by ensuring highly relevant and instructional content is available and easy to navigate.
Personalize the experience for partners to make a strong, targeted impression, enabling them to leverage and self-serve.
Engage with cross-team portal stakeholders to prioritize work, communicate requirements, and ensure resource availability to support continuous improvement.
What will help you succeed
2+ years of relevant marketing experience
Bachelors Degree or relevant experience
English language skills are mandatory, other languages are a huge benefit.
Experience in marketing program management and working cross functionally to deliver revenue-driving results such as MQLs, QSOs, and marketing-attributed revenue.
Previous PRM and/or portal development and project management.
Experience in partner/alliance marketing experience with B2B software/high tech/Saas company, with proven ability to deliver consistently strong measurable results.
Proactive approach to improving internal processes and ways of working.
Working knowledge of marketing automation and martech such as Marketo, Salesforce, Tableau, Zift and Asana but you’ll be fully supported by the Global Operations Team.
Incredible organization skills – you naturally build processes and checklists and enjoy driving your projects forward.
You can build frameworks and project plans to drive efficiency and can take any project through to completion on time and within budget.
You know how to use data from program success to prioritize and influence decision making.
Experience of working collaboratively in a cross-functional environment with teams across different geos & all levels of the organization.
Must be an independent, flexible self-starter with high-energy and a growth mindset who can build rapport and drive execution with multiple teams.
Excellent written, verbal and presentation skills, with comfort level presenting to business owners and senior management.
Able to work across times zones, requiring flexible working hours when needed.
Some ad-hoc travel required for events and planning meetings.
Dynatrace believes that potential is defined by more than qualifications or background. If you're passionate about this job, working in a tech environment, and are eager to learn, we invite you to apply.
We support your career development and personal growth journey with knowhow, resources and dedicated time.
We believe in providing a flexible, fulfilling and trusting work environment that fits your current life situation.
Dynatrace exists to make the world’s software work perfectly. Our unified software intelligence platform combines broad and deep observability and continuous runtime application security with the most advanced AIOps to provide answers and intelligent automation from data at an enormous scale. This enables innovators to modernize and automate cloud operations, deliver software faster and more securely, and ensure flawless digital experiences. That is why the world’s largest organizations trust Dynatrace® to accelerate digital transformation.
We're an equal opportunity employer and embrace all applicants. Dynatrace wants YOU—your diverse background, talents, values, ideas, and expertise. These qualities are what make our global team stronger and more seasoned. We're fueled by the diversity of our talented employees.
Dynatrace LLC (Dynatrace) does not accept unsolicited agency resumes. Please do not forward unsolicited agency resumes to our website or to any Dynatrace employee. Dynatrace will not pay fees to any third party agency or firm and will not be responsible for any agency fees associated with unsolicited resumes. Unsolicited resumes received will be considered property of Dynatrace.